In this #1 episode of The B2B Outbound Marketing & Sales Automation Series, our guest is the CEO of Meet Alfred, Martin Martinez.
He talks about the very beginnings of Meet Alfred, which, above all, was created for internal use. But it has grown into a tool used by many.
Martin shares what is currently happening in Meet Alfred, talks about the future plans, and where Alfred is heading.
Meet Alfred offers a free 14-day trial: Meet Alfred
No credit card required!
STAY TUNED for more success stories, tips&tricks, and more awesome tools in the B2B Outbound world!
[00:00:08.690] – Dancho – Hello, everybody. Welcome to another episode of the B2B Outbound Marketing and Sales Automation Series of BizzBee. For today, I’m excited to have Martin Martinez on the call. He’s from Australia, and the CEO of Meet Alfred. Martin, welcome.
[00:00:25.310] – Martin – Thanks for having me.
[00:00:26.690] – Dancho – Yeah. It’s a pleasure to have you. And let’s make things a bit more comfortable by letting you tell us a bit more about yourself. Who is Martin, as a normal guy?
[00:00:37.630] – Martin – I’m a 45 year old guy living in Australia. I was actually born in South America, but I grew up in Spain, and I’ve been living in Australia for a very long time. Father of two, married, living in Sydney. So, that’s me in a wrap.
[00:00:54.230] – Dancho – Wow! So, you traveled a lot?
[00:00:56.750] – Martin – Yes. By the time I was actually 14, when I came to Australia, I had gone to seven different schools and moved 26 times. So, I was a true gypsy, as I call it.
[00:01:08.270] – Dancho – We call them now digital nomads. You know, you travel around the world. But, previously there was not that term, yet.
[00:01:16.310] – Martin – Exactly.
[00:01:17.120] – Dancho – Well, it’s interesting how you managed to do all these things in parallel, and keep on top of Alfred. And because when I know you for more than five years ago, when you started Meet Leinert, which was, I think your first product, and I’m sure you had a bit more. So, how did Meet Alfred start? What is actually the story behind?
[00:01:39.110] – Martin – Sure. So, it all started when I was running a consulting firm. It was the boardroom.com, and we used to have a virtual mastermind program. It was primarily based in Australia, but we had clients all over the world, and our consultants were really high-end, you know, CEOs of major companies, which we were able to give access to people quite affordably because they met online in our virtual platform. That was the boardroom.com. To grow that consulting business we used, well, we tried everything like all new businesses. We tried paid advertising through Google, and everything else, even print advertising. But, nothing really worked. And it’s very common for consulting. So, I came across a friend of mine who ran a LinkedIn agency, and he said, why did you give LinkedIn a try? So effectively, at the time he took over my personal LinkedIn profile, it was costing somewhere about 2.500, 3.000 dollars a month, to run my campaigns. And it was the first thing that actually worked. And it worked so well that we felt that this was the solution for us. The problem was that we had 12 to 15 consultants in the team. So, if you start multiplying 2.500 dollars by 10 or 15
[00:03:03.230] – Dancho – That’s a lot of money.
[00:03:04.730] – Martin – Exactly, it was going to be very expensive. So, what we decided at the time was to look at ways that we could scale, and we already knew the methodology, messaging, connecting, all of those kinds of things. We understood the process. So, we started hiring virtual assistants, and we built a team that was able to run campaigns for everybody, and it was all done manually. But, at some point after we started managing four or five consultants, we couldn’t get to 10 or 15. It was just very hard. So, that’s when we started looking at automation, and I looked at all the tools that were available at the time, and I’m a very simple guy, so I wanted a very simple tool, and I couldn’t find one that suited my needs. So, I actually hired someone on Upwork to build something for me. And he started simple automation product that we used internally. And it grew and grew, grew, and grew over time, as we learn more about LinkedIn. And then we decided to launch it on the Chrome story, it was a Chrome extension at the time. And we named it Leinert, as you said, it was Meet Leinert.com, and we launched that on November 2017, and it was free. We didn’t know what to expect. We just launched it because we a lot of our consulting clients were asking, you know, can you help us with your LinkedIn or, you know, how you’re doing on LinkedIn? So we said, hey, here’s a tool, go use it. And by February 2018, we had 6.000 users. We didn’t even know what to do. So, we kind of fell into the automation space. And then the rest is history. We launched Leinert, and it was quite successful.
[00:04:47.480] – Dancho – Yeah, I come to think about it at that time I was actually a management consultant, so we were doing market research, business planning, and we had the same struggle as a consultant. We were trying to find leads, and as you just hit all the right buttons. We tried the ads, we tried Google ads, we tried social content, and everything. And then we said, okay, who is this Leinert solution that gives free invitations, and you had a lot of functionalities like views and doors, happy birthday, anniversary auto messages, and when we started using it, we saw some good results, and the results were so good that we said, okay, there is a potential in this LinkedIn outreach. But, instead building software solution, we actually took the route where we said this is a good service, that at that time we were just offering email marketing. So, actually when we saw Meet Leinert, we said, okay, there is an opportunity in the LinkedIn industry, as well.
[00:05:44.590] – Martin – Yes, very much. I mean, we work with lots and lots of different agencies, similar to yours, which, you know, they have clients, they may be digital agencies which sell all sorts of different services, from Facebook advertising to CEO, and things like that. And they’ve learned that, you know, if you’re a B2B business, LinkedIn, is probably a great social platform to market client services. So, we work with thousands and thousands of agencies from around the world. But, you know, it was really from the beginning, it was really designed to help us. But, it’s become a very successful business, not only for us, but for many agencies as well.
[00:06:22.310] – Dancho – Yeah. So, it is a market-driven solution. It started solving your own problem, and then you saw that there are others with the same problem, and that’s how it actually grow.
[00:06:30.770] – Martin – Exactly.
[00:06:31.730] – Dancho – I see, sounds very interesting, Martin. There are a lot of automation softwares out there, at the moment. I mean, as Internet grows, it’s expanding with all those newcomers, that are trying to solve different ways of the same problem. So, I was curious, how are you differentiating Meet Alfred from the rest? Are there any special hidden skills that it has? I mean, it is a character, a person with the moustache, and everything. And on the other hand, I saw that you’ve moved above LinkedIn, so I saw that you also even have now email functionality. You even had Twitter, as I last checked this morning on your website. So, how are you fitting in the whole automation ecosystem?
[00:07:19.280] – Martin – Absolutely. Well, we started as a LinkedIn automation tool with Leinert, he was a chrome extension. Unfortunately, LinkedIn has gotten very clever in detecting chrome extensions, and we were detected a couple of times, or our users were, and it’s not a nice feeling where people get warnings that they’re going to get their accounts restricted, or banned or whatever. So, we felt like it was a duty of care for our customers, and we decided to switch platforms. So, the three different technologies that are available in the market are chrome extensions, which we had, a cloud or server-based, or online normally based platforms. And what we are is a desktop app. And, you know, I don’t want to speak negatively of any of our competitors, but chrome extensions from our own experience are very easy to detect.
[00:08:15.470] – Dancho – Been there, done that.
[00:08:16.310] – Martin – Yeah, it happens. The cloud platforms are really good, but they’re very expensive to run, the cost normally is very high for the user, but it doesn’t solve any of the normal problems of detection, because what happens in many cases, in order to make the product more affordable, the virtual IP address that is assigned to you is shared by a number of users. So, you’ll find that the cheaper the product, the more users that are sharing the IP address with. So, we felt like it wasn’t really providing the safety that we wanted to give our users. So, we switched to a desktop app. And it’s a piece of software that you download and install on your computer. The beauty about that technology is that it runs on the very computer you’re normally accessing on. So the IP address that he uses is the one that you have. Nothing really changes. So, it provides an extra layer of protection. It is, you know, a piece of software you have to download. And we download so many pieces of software, every day that it’s not an inconvenience. Once it’s set up, it’s, you know, sits in the background, and runs on its own. So, we chose that format as the automation piece. And we as I said, we started as a LinkedIn automation product. But we feel like, you know, based on our user feedback, and what we feel is where the market is, is that we want to become more of a sales enablement platform. So, you’ll see a lot of great you know, only automation tools, very popular ones are Gmass, MailShake, and many, many others. They just offer email. Some others do just Twitter. We felt like if we were able to provide a multichannel approach, we were able to give you as a user more choices in order to be successful in your outreach, because if you limited everything to LinkedIn, you’re going to be bottlenecked. And the reason primarily comes because of volume, right? So with LinkedIn, you can only send so many connection requests, depending on the quality of your campaign. You’ve got to get about 30, 35% conversion rate, and someone accepting, what happens to the other 60, 70% of people that don’t accept. Well, you could approach them through email. You know, you could approach them through Twitter. So, there’s all sorts of different options that we can provide. That’s a key differentiator is that we’re multichannel. So, we’re a desktop app. Yes, that’s a differentiator, but it’s really that we’re a multichannel tool. And as we speak, we’re just about to release our LinkedIn, and Twitter social media post scheduling feature, where you’ll be able to publish anything directly from our platform. So, we want to become an only-one product. It’s extremely difficult to do, but we feel like a lot of people what they’re doing is they’re piecing together their campaign through, you know, they have one piece of software here to do one thing, another piece of software to do another. We feel like bring it all together. It’s going to be easier for them. It’s going to be more affordable, and it’s going to have all the features that they really look for.
[00:11:32.200] – Dancho – Yeah, instead of using several multiple solutions to have all into one, but that is a headache to create. I mean, there are companies specialized just in social posting, and scheduling automation. So, you’re just like trying to replace three to four different companies, to try to merge them into one. And that sounds quite, quite amazing. I know that we also used several times Meet Alfred, and the desktop app, because we are on a normal telecom IP address. It is a dynamic IP, which means it’s changed frequently. So, LinkedIn cannot really figure out that you’re doing any kind of automation from a fixed IP, because if it was from a fixed IP, you could actually get blocked.
[00:12:15.010] – Martin – Absolutely.
[00:12:16.700] – Dancho – So, sounds very interesting. Are you ready to actually show us how the software works? I think that we are all eager to sneak peek into how it works, what you can do, and how the users can benefit from it?
[00:12:32.020] – Martin – Absolutely. Look, I don’t want to take a ton of time. I’m just going to give you, and your audience a quick brief so, they get a feel of what’s available through our platform, and what’s different about us. And then they can start a 14 day free trial. It’s completely unrestricted. They can use all the features. So, I encourage them. If they feel like this product has the things that they need, to take their own trials. We have lots of video tutorials that can guide them through it. But I’ll be happy to give you a quick demo.
[00:13:03.010] – Dancho – Perfect. And I’ll leave your link at the bottom of this video. So, anyone that’s actually interested to give it a try to feel free to try it.
[00:13:12.460] – Martin – Okay, so basically what I’m going to show you is a quick overview of our platform. There are two elements to our platform, the website, MeetAlfred.com. And once you log in, this is what you’ll be presented with. And there is the desktop app, that is installed on your computer. So, if you look at here, I have it installed and running here, but that’s just one of the elements. So, essentially what we provide is the ability to do an incredibly sophisticated campaign, outreach campaign, if you want to call it that. And the idea is that we give you as many options as possible. But so I’ll give you a quick brief in here, all you need to do is create a campaign, and you’ve got lots of different options. So, you have a LinkedIn only campaign, if that’s what you want to do. You can also do an email only campaign. This effectively replaces tools like MailShake, or Gmass, or one of those, it’s available for Gmail, G suite accounts, as well as Outlook, and Microsoft 365. So, that’s plenty of options to do your email automation. You can also do a Twitter on the automation if that’s what you want to do, or you can do multichannel. So, for the purpose of this, I’m just going to show you the LinkedIn only. You guys with your trials can test everything out. And one of the things that we’re very proud of is the options we provide for adding leads to a campaign. So, the first step in a sequence, or in a campaign creation is where do you want the leads to come from or your target audience? And we’ve got at the moment, we’ve got eight different options. Number one is the LinkedIn search. So, basically what you do here is you’re putting a basic criteria of who your target audience is, and then Alfred will create a unique LinkedIn URL, and will extract all the profiles that meet that criteria. And I’ll show you that in a second. The second is for you to do a LinkedIn search of your own. So, you’ve got a LinkedIn account, and you can just do a basic search, and then you can cut and paste the URL you get there, into the platform. And you can do that for your LinkedIn basic or Sales Navigator, if you have. If for as an alternative, you have a file with LinkedIn profiles, some data, you can upload that, as well. So, it’s another option. We also provide the ability to use safe searches, and saved accounts, and leads from Sales Navigator itself. This is more of an advanced feature, but those that have Sales Navigator know that they can create safe lists and safe searches. And you can by clicking here, there will be a list of pulldown, available to you that you can choose from, and then you can also choose first degree connections. So, we are the only automation, LinkedIn automation product, or LinkedIn platform, to be honest, that has all of your LinkedIn data available for you. And I’ll show that to you in a second. So, we scrape all that data, and make it super easily available to you in our contacts page. And you can create just campaigns for first degree connections, by selecting them from there. And recently we’ve added two more options, LinkedIn groups. So, if you’re a member of a group, you can easily select the group from a pulldown, and you can engage with that audience. Something that’s unique to us is that you can send up to 50 messages to group members, whether you’re connected with them or not. So, think of this as an email, but it’s completely for free and it’s up to 50 per day. Or you can also send connection request to people in a group or whatnot.
[00:17:13.120] – Dancho – And since they’re in a group, it means that they have a similar interest already.
[00:17:19.110] – Martin – Yes, exactly. So you have a lot more in common. LinkedIn Posts is another feature we’ve recently launched where, you know, if you post regularly, or you follow some people that get large audiences, or engagement, you can pick that exact post, and you can say, hey, I want to send a connection request, or a message, or whatever to this entire audience of people, that have reacted to this particular post, in one way or another. And what it does, it gives you the opportunity for you to engage and say, hey, I saw that you like this post, you engage with this post, this is my opinion of it, love to share you my feedback. It’s just another way of engaging.
[00:18:00.190] – Dancho – Yeah, it’s a conversation starter. It’s like a topic, but you’re reaching out to them.
[00:18:03.820] – Martin – Exactly. It’s beyond personalization. It’s personalization together with, you know, the common ground that you have, which is that post, or the LinkedIn Group, or whatnot. And last but not least, you can add leads through third party automation. We used to connect with over 2.000 apps. And you can add leads to a campaign from, you know, from HubSpot or Salesforce or wherever you are at, wherever your leads are coming from, you can have them directly here. So, that’s the first step. We’re very proud that we have all these options. And I’ll show you quickly what we do for a basic search. You, if you click on that, let’s say I’m looking for company founders. I want them to be second-degree connections, because I want to do an outreach campaign for them. I want them to be in San Francisco, for example. And, you know, you obviously, this is the same thing as you do with a normal search, and you get all sorts of different options, and criteria. A couple of other things that I normally like to use is to exclude profiles without photos. And this tells me that these people are not really on LinkedIn, that often. So, why send them a connection request if they’re not going to respond? It’s going to make my analytics look terrible. I can normally choose premium users only, because that tells me that they pay for LinkedIn, and they more often than not are engaged. And I leave it as simple as that. And then I click on next. Once I click on next I’m ready to go. I’ve got a number of options here. This was a LinkedIn only campaign. If you were to do a LinkedIn group campaign, this will be an option that will be available. If you did email or multichannel, you would have email options, Twitter the same and so on. And all you need to do is just select the things that you want to do. So, for example, a lot of people like to view a particular profile. First, you could follow them on LinkedIn, you can follow them on Twitter, you can endorse for skills. You can even add tags, let’s say that’s the first step. Then you can send an automated connection request, as many days later as you want to. For example, let’s say I want to send four days later. There are some pretty popular messages, but you can create your own. And so we’re going to be adding templates, and sample content, that you can add. So, you’ll be able to do-that, as well. And you can send a follow-up message, once they accept. It’s not an immediate message. There is a delay, always. So, it looks natural. And thereafter you can you know, after they’ve connected, let’s say you want to send some messages, you know, seven, eight days later, and just carry on, and keep on adding steps into your sequence. You can send emails, you can do all sorts of different additions, and then you can easily change them as well. So, if you want to change the order of one over the other, you can drag and drop. It’s very easy. You can personalize each message, with a first name or last name, company position, or location. And there’s all sorts of different things that you can do. Once you are happy with your sequence, all you need to do is just click on next, name the campaign, and you’re good to go. So, it’s that simple. You obviously review some of the things here, and you publish, and you’re good to go. So, there’s a slight delay for things to prepare, and all the work t be performed behind the scenes. But as you can see, it’s already gathering leads that quickly, you know, so doing it in the background. And here’s an example of another campaign I had running. It was only viewing temporary profiles. But that’s, you know, I’m giving you a very quick overview of how things run. But I want to show you what I said that there was a major differentiator, which is our CRM, we call it the office CRM, but it’s basically all of your LinkedIn data, in one place. So, here is how many connections I have in this account, which is 3.037. You’ve got everyone’s data. Whatever they’ve made available on LinkedIn, we scrape it and make it available for you, whether it’s an email, or a phone number, or a Twitter account, or whatever. We have very sophisticated advanced search. What you can, for example, say, hey, I want people only with a premium profile. So, out of the 3.037, I’ve got 109, that have a premium profile. Maybe that’s not something that I really care about. If I want to say, everybody that’s got an email, so I can send them an email. Okay, well, in this case, that’s 2.843. That, out of the 3.000 that I’ve shared their email on LinkedIn, and it’s all available there. It’s all exportable. If you want to just check out their Skype, you know, if you want to hit them up on Skype, you can do that. This in my case, that’s 249 people. Same with Twitter, and so on. You can create really crazy combinations, and then target those. These are all your first-degree connections, so you can get those quite easily. We also have a feature called Inbox, which is a smart inbox. You can manage your replies directly inside of Alfred. You can read, and reply and take notes, and add all sorts of different tags to these people, so you can track them. But this is a conversation that I’m having with someone, here is all the additional data that you have access to. And it’s a very simple, easy process. It replaces your inbox on
[00:23:51.120] – Dancho – You don’t even need to open LinkedIn, in order to look at all the messages.
[00:23:54.450] – Martin – As I said before, we’re trying to make it an one-stop shop, where you just do everything here. You don’t have to, you know, leave the platform, whether it’s to, you know, schedule your posts, or other things. We’ve got team capabilities, with multiple members of a team, so you can share campaigns, and so on, and so forth. One thing that we recently launched, as a matter of fact, we launched two weeks ago, is services, on top of that. If this is all right for you to do it yourself, you can use the software. But on top of that, we also do 100% done for you LinkedIn marketing. So, if you want us to run the campaigns for you, if you want us to do the copywriting, if you just want to be completely hands off, we can certainly provide that solution, as well. So, those are key, you know, trying to be as brief as possible. I know we’re short of time, but I wanted to kind of give you a good brief overview of what’s possible with that platform. You have a dashboard, where you have a lot of analytics. You can see your social selling index right here. You can get all the data. Again, I don’t want to go into all the details, there’s so much you can do with our platform. But in short, Alfred really is designed to provide users a one-stop solution for an extended, multichannel, really complex multi messaging campaigns, give you a CRM with all of your LinkedIn data, which LinkedIn doesn’t offer you anymore. Give you an inbox, so you can reply, and manage your conversations quite easily. And we can provide professional services, as well, to make it easy for you.
[00:25:35.310] – Dancho – It is becoming a one-stop shop for growing your business.
[00:25:39.990] – Martin – Absolutely.
[00:25:41.490] – Dancho – Sounds very interesting, Martin. Our audience is mostly consisted from high-tech service providers. So, I just wanted to follow up. I mean, you showed the process on how they can do it. So, when we’re talking about software development, company consultants, marketing agencies, how they can actually use Meet Alfred to find new clients?
[00:26:03.870] – Martin – Well, look, at the end of the day, the first thing that you need to access is really is your target audience, is your target customer, on LinkedIn. And the answer may be yes, but the second thing that you need to kind of access is, whether they’re active on LinkedIn. I mean, we found many industries, for example, education, medicine, you know, a lot of these industries, they may have a profile on LinkedIn, but they’re just not regular visitors. So, one tip that I normally give to people is that if you’re targeting a particular audience, just do a basic search for them on LinkedIn. But have a look at how many people have a golden LinkedIn logo, which means that they have a premium profile. And the more people you see as a percentage of the overall search results, the more you can feel confident that as an industry, and as a group of people, they’re active on LinkedIn. If you have a very small number of people that have a premium logo, you know, you’re going to have to question whether LinkedIn is the right channel for you. So, I would definitely start with that. And if they are active, then the question is, how do you want to reach out to them? The way we say that you should use LinkedIn, it’s all about quality over quantity. I know Alfred, and many of the other automation tools or, you know, you can send lots and lots of messages, it can’t be thought of, and it can be treated in the same way that you do email automation, where you can send 10.000 emails, and hope that you get one, two percent response rate. LinkedIn is about relationships. So, the way I normally suggest to people is to think of it as, instead of going to a local meetup, or a local networking event, you can do it all online now, with LinkedIn. But if you went to a local meetup, surely you don’t go out there and handshake everybody, and give them a business card, and ask them do they want to do business with you, because they don’t know you from a bar of soap. So, what we say is get to know some people, try to target the right people in the room, build a meaningful, trusting relationship, and then do business. And that’s where I feel most people fail in LinkedIn, is that they go straight for the sale, because they have quotas to meet. They have, you know, sales to make, you know, to grow their business. But that’s not what LinkedIn is for. LinkedIn is really just a virtual, you know, networking event, that you’re going to have to build relationships, to build trust, and from there really get them, you know, to engage with you. And another thing, if I may say, if what I found the most successful people in our platform, and we’ve got over 50.000 registered users, the thing that we see the most is that they used Alfred, as a mean to connect with people, but they use a lot of content on LinkedIn, in order to generate inbound inquiries. So, they never actually do much outreach, they actually get a lot of their inquiries because of the content they share, the value they provide. And that’s what we’re going to be releasing, the LinkedIn post scheduling feature, because we want them to be able to post all that kind of stuff with ease, and then get a lot of engagement. And then from there you’ll get inquiries because people trust you, they see you as an expert, and so on. And it’s longer tail, but it provides better results, in my opinion. Again, you know you can use the tool whichever way you want, but I just know that, you know, if you invest in your profile, if you invest in your relationships, and you provide value through content, you’re going to get a lot of value, long term.
[00:29:43.960] – Dancho – I see, so the relationship is the right route, and if you are actually trying for a quick win, like blast a lot of invitation, like, hi, would you like to buy, then you’re just burning the bridges with your ideal target.
[00:29:57.520] – Martin – Yeah, absolutely. I mean, it’s just not I mean, surely if somebody try to sell you something on the first conversation, you wouldn’t be buying. So, you know, you’ve got to put yourself in the shoes of the other person and, you know, treat them the way you like to be treated.
[00:30:12.610] – Dancho – I see, I see sounds perfect, Martin. I also wanted to ask you about the partnerships. I mean, nowadays, every company needs to have partners in order to succeed, especially in 21st century. So, I was just curious to ask you, is Meet Alfred have any partnership opportunities?
[00:30:33.700] – Martin – Sure. We work, as I mentioned, with lots of different agencies, that use our platform, or are done for your services to deliver the service for their consumers. So, that’s one relationship that we have been doing from day one. The second is we’re literally in the next week, or two, we’re going to be launching our own affiliate program. So, if people want to promote us, and earn a healthy commission, we’re very, you know, we’re very happy that we’re launching. That’s been asked of us, for a very long time. So, we’ll be able to do all sorts of different partnerships. And then, you know, right now what we’re looking to do is to do a lot of content. So, you know, this is a perfect platform for us to share not only what we know about LinkedIn, yes, a little bit about our product. But again, at the end of the day, what I want people to walk away with is, is the fact that whether you choose our platform, or anyone else’s, LinkedIn it’s really good, if you’re in the B2B space. In reality, we hope that people will treat LinkedIn with respect, treat their contacts with respect, and they are building meaningful relationships, and not just blasting everybody. We know that some people do, and it’s unfortunate, but we feel like you’re missing out. So, those are the kind of key things that I want people to walk away with. And if they choose our platform, because it’s got so many features, for CRM with your contacts, multichannel automation, and some additional features like post scheduling, we love to have you, and you can reach me at any time and I’ll be happy to help you in any way I can.
[00:32:10.370] – Dancho – Sounds, sounds very exciting. There are a lot of things going around Meet Alfred, and I think you’ve already mentioned some of the future plans, but usually our last question is to tell us a bit more about your product roadmap, and what is new in Alfred? What the viewers can expect in the following few months, half a year? Where is your vision on where Alfred is headed?
[00:32:35.530] – Martin – Sure, so there are a couple of things, some that I have already been released, and some that are coming. We, as I said two weeks ago, we launched the professional services, and it’s really designed to help anyone get a leg up on whatever there may be missing. If something is not your fault, if your profile is not strong, or you’re not great at copywriting, or you’re not great at doing searches, we can help you with that. It’s beyond the tool. You don’t even have to use our tool to be able to access those services. In addition, we’ve done this for you, options which are extremely affordable, but it’s really designed for people that are very busy, that don’t want to learn the tool, or they don’t know how to do their copywriting, and just want to completely outsource it. And that’s another option. So, that was released two weeks ago. Over the next 48 hours, we will be releasing the LinkedIn post scheduling feature. You’ll be able to automate both on LinkedIn, and Twitter. So, that’s that’s a plus. You’ll also be able to post on your feed, your groups, or your company pages. So, you’ll have a lot of flexibility, will also give you a lot of analytics, to show you how the posts are performing. And that’s coming in, as I said this week, at some point. Moving forward, we have one more feature that may, or may not be released this year, this calendar year, 2020. But it is what we call an email finder. So, because we offer email automation, we are looking to give access to our users, to our vast database of LinkedIn contacts. You’ll be able to do your searches, and you’ll know you’re going to get verified emails, because we use some of the latest technology to scrape data, that’s publicly available. So, it’s GDP compliant, and you’ll be able to buy using credits. You’ll be able to buy, you know, emails, and phone numbers, and any LinkedIn data you want. We collect up to 44 different data points. I mean, from WeChat to Skype or whatever, whatever is available, we make it available. So, that’s the next, you know, feature that we’re going to be releasing. Beyond that, our focus is going to be on teams, and really offering great collaboration capabilities. So, for example, your team will be able to target an entire audience together. They’ll be able to never overlap the outreach. So, me and you work in the same company, want to contact the same person
[00:35:11.260] – Dancho – And go with the same message.
[00:35:11.710] – Martin – Exactly, with the same message. So, we will be able to do that. We’ll also what we plan to do is to make it competitive amongst ourselves, team members, where it will be ranking people based on different metrics. So, let’s say you have a team of five salespeople, or 10, or whatever. You’ll be able to rank everybody by conversion rate, by response rate, by reply, and so on, just to build some kind of internal challenges that different companies can use differently. But we think we’ve built a pretty robust platform. We are looking into cloud automation ourselves, as well. It’s been asked, is the number one thing that we get ask every day. But until we feel safe that we feel that we can provide a safe product for our customers, that is stable, that is still affordable, you know, we haven’t, we won’t be switching platforms, until then. But, yeah, that’s kind of the, a little bit of an insight of what’s to come.
[00:36:08.140] – Dancho – Yeah, it is in the roadmap, but it’s not sure when it will happen. Yeah, so, I see a lot of exciting things happening right now, but also are in your pipeline. So, it was really nice talking with you, Martin. I mean, I have used MeetAlfred for quite a lot of time, and we are all excited to see all the new features that are coming.
[00:36:30.630] – Martin – No, thank you for being a loyal customer. More than happy to continue to help you, and your agency. We think you guys do a great job. I mean, I’ve personally told you that I think your methodology on LinkedIn is the future of outreach within LinkedIn. We feel like the approach you take is not only personal, but really non-intrusive. So I commend you for your tactics, and I’m sure you deliver great results for your customer.
[00:37:00.580] – Dancho – Yeah, I think you will. As you said it perfectly, I mean, the relationship is keen on LinkedIn. And rather than spamming, it’s actually nurturing leads into clients. Thank you very much again, Martin, for having this call. And everybody stay tuned as we actually look at more B2B Outbound Marketing and Sales Automation Tools.
Danco is a serial entrepreneur, founder and CEO of BizzBee Solutions, proud father of a 3-year-old and a burger enthusiast. He is inspired by growth and goes above and beyond to make it possible – whether it comes to his 300+ clients or his people. Eager to learn more? Follow Danco on LinkedIn and Facebook.