Prospecting can be a daunting task for any business owner or sales professional, but it’s a necessary step in growing your client base and increasing revenue. However, not all prospecting activities are created equal. Depending on your target audience and... Read More

Wondering what do SDR and BDR mean? Look no further. Here, we explain what every role does and why are they so mixed up with each other. :)... Read More

The series “How To Do B2B Lead Generation For Your SME” is created to help you understand the b2b lead generation process and its structure. Ultimately, to help you gain prospects for your business. We started the series with Part... Read More

The series “How To Do B2B Lead Generation for Your SME” is created to help you understand the b2b lead generation structure + process and ultimately, to help you gain prospects for your business. We started the series with Part... Read More

Today’s guest blog post comes from LeadSift. LeadSift is a Sales Intelligence Platform that is helping B2B companies to identify and reach target accounts based on buying signals. They monitor public mentions of competitors content, qualify, and send their clients... Read More

Email marketing has been around for almost 3 decades now. This is a marketing strategy that helps brands to create awareness about the product or service. It also helps brands to engage with their community and to increase trust and... Read More

If you want to increase your profits, you have to increase your sales. Now, if you want to increase your sales and if you want to improve b2b lead generation, you have to have a proactive and sales-oriented team. But... Read More

The b2b industry and b2b lead generation processes are both going through frequent changes. And the b2b lead generation industry facts are here to prove it. This comes as a result of increased pressure for delivering results within businesses and... Read More

Too many sales teams ask themselves what is the best possible product to sell in their marketplace. This is no surprise, in fact, it’s more than logical as a question. How can you possibly improve your product sourcing process and... Read More

In spite of every prediction in the marketing world that email will be replaced with something else, that day hasn’t arrived yet. As a matter of fact, email marketing is still one of the most potent ways to reach your... Read More