We kicked off the series “How to Source Products For Your SME” with Part 1, where we explained why it is important to understand the industry where you want to sell your products, as well as the product sourcing process as a whole. Today, in Part 2, we will discuss an important segment – finding manufacturers for the product that you want to source.
After the initial industry research, now it is time to focus on finding manufacturers for the product that you want to source. In order to find the right product, you need to find the right manufacturer first. This is not an effortless task. You can’t just guess who is the manufacturer of the product. Yes, we are all aware of the big brands out there. However, that doesn’t mean that we should stop our manufacturer research process there.
You can always buy some of the products that you want to source and take notes. You can look at product packages, warranties, and manuals. The model and the serial number of the product have to be there. Also, there has to be an address of the manufacturer. But, there might be an easier way to find a manufacturer for your product.
Finding manufacturers online
You can narrow down your search criteria and start looking for manufacturers online. Finding manufacturers for your product sourcing process online can be executed through platforms like Alibaba, TradeIndia, GlobalSources, Made-in-China, etc. In most of the cases, you can find the right leads with just a direct approach to these platforms. But, on some of the platforms, you need to create requests where the manufacturers can apply.
The ideal outcome of finding manufacturers online for your product sourcing is to compile an Excel spreadsheet of the potential manufacturers and their information, for example:
- Their website;
- Contact info;
- The product that you’re interested in, etc.
Contacting the shortlisted companies
The next thing you need to do is to contact the manufacturers. When you want to approach a manufacturer for product sourcing purposes, make sure that you present yourself transparently with your full company legal name. Then, ask if you can talk to the sales department of the company.
Don’t get discouraged if they ask you to wait. You can always leave the message and the person responsible for sales will read it. When you get in touch with the sales team of the manufacturer, you need to find out whether they can deliver the products directly to you or via a wholesaler.
Manufacturers don’t turn down a product sourcing deal. If they can’t deliver the product directly to you, they will recommend the best wholesaler for you. As a result, everyone will benefit from the deal.
To have progressive growth, arguably you need a great product. However, for a great product, you need a stable and reliable supplier. Making a mistake at this point can be devastating for your business and reputation.
With BizzBee Product Sourcing, you give us information about the product you want to source. And we will provide you with information about the right manufacturer. In the process, we will establish communication with many manufacturers. We also compare them based on several criteria and facilitate the selection process. You will significantly reduce the complexity and communication overhead from the process as a result.
Dancho is a serial entrepreneur, founder & CEO of BizzBee Solutions, proud father of two boys, and a ‘kafana’ enthusiast. He’s also the author of Amazon’s bestseller, ‘Sweet Leads.’ Dancho believes in building relationships with people and is inspired by growth. His ‘ZZ framework’ and formula for growth have brought 500+ clients the results they sought.
Eager to learn more? Follow Dancho on LinkedIn and Facebook.