We planned an outbound campaign for a Norwegian platform for online and hybrid events.

myOnvent puts networking, event delivery and community into one system that plugs into the organiser’s own set-up. It runs expos and fairs, hybrid conferences, membership communities, academic events and webinars, with branding the organiser controls, photorealistic 3D environments, smart matching to pair people up, live streaming and analytics.

The company is the official event tech supplier to the United Nations for work on the Sustainable Development Goals, and it hosts Norway’s largest business event online. myOnvent AS is registered in Ringsaker, Norway.

Our team ran the planning stage of the campaign with Alexander Barbier. We defined the audience, agreed up front what response and meeting numbers the campaign would be measured against, and prepared the message sequence for a first 500 prospects.

The planning stage is what was delivered.

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