Market Research of the Social Skills industry

  • market research of the social skills industry

Market Research of the Social Skills industry

08/10/2015

The client has shown interest in soft skills and was interested in identifying the potential audience that could fit the criteria for his upcoming web site. In essence, the client asked for market research on the social skills industry.

After the initial research, as a result, our bees’ identified four relevant target groups:

1) Women in their 30’s;
2) Introverted men;
3) Parents of children between 12-18;
4) Students.

As relevant targets, our bees’ tried to answer the following questions:

  1. Who are they?
  2. What are their pains and fears?
  3. And their hopes and dreams accordingly?
  4. What are the obstacles in their path?
  5. Any other interesting stories, insights, metaphors, quotes?
  6. Where can we find them?

In conclusion, the entire market research report for the social skills industry took 50h to complete. Our bees wrote 29 pages report on Women in their 30’s and 57 pages report on Introverted people.

Testimonial: “BizzBee Solutions did a great job and made sure they got the job done to my satisfaction. They also came up with several good ideas that helped me make appropriate decisions. If you want high quality work I highly recommend BizzBee Solutions.”

SEE SAMPLE
Client name
Individual Entrepreneur
Skills
Sweden