LinkedIn Outreach For A Subscription Personalization Platform

LinkedIn Outreach For A Subscription Personalization Platform

We ran a LinkedIn outreach campaign for a user personalization platform in Cupertino, California.

Redfast was an active user personalization platform for subscription and engagement businesses. It let those businesses deliver personalized in-app messages to their subscribers, so they could raise engagement and hold on to the subscribers they had.

Its market was media: paid TV channels and streaming services that sell subscriptions. Redfast was later acquired by Recurly, and its own site no longer stands on its own.

We targeted the highest decision makers in growth and product. The industries were media, which covers broadcast media, online media and media production, then entertainment, and then computer software and internet.

The geography was the United States, and the company sizes ran from 11 employees up to 10,000 and above.

This one lasted. The campaign ran from September 2021 to January 2023.

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Client name

Rajeev Raman

Location

USA (Cupertino)

Year

2021
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