We ran a LinkedIn outreach campaign for a digital marketing agency in Lisbon.

WhiteKube does paid advertising, data and analytics, and Amazon marketplace work. It is a Google Premier Partner and a Facebook Business Partner.

The agency has active clients in nine countries and runs campaigns in more than forty, across seventeen industries. Salsa Jeans, Yamaha, FC Porto and BIAL are on the client list. Paulo Bartolomeu, co-owner and partner, was our contact.

A dedicated bee worked inside their process on a full-time-equivalent basis. The ICP work put e-commerce first, retail apparel and fashion in particular, with pharmaceuticals behind it, and went after the highest general decision-making roles, which in a small e-commerce company usually means the owner. Europe was the starting geography, then the United Kingdom, Germany, France, Portugal and the United States. The database we built came to more than 12,000 contacts.

The work went past outreach. We ran a continuous social posting programme across two brands, WhiteKube’s own and their client Komodo Consulting, on top of the outreach strategy and the reporting.

The engagement ran from December 2023 to May 2024.

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