On behalf of our client – Search Metrics, we executed lead generation for their SEO and marketing suite.
Search Metrics is a computer software company that harnesses the complexity of SEO and content marketing to boost online visibility and make smarter marketing decisions.
The goal of this project was to identify potential companies that Search Metrics can convert to clients. They were looking for companies with high traffic. Specifically, companies that could improve their conversion or companies that are actively paying for traffic (PPC, Ads, etc.)
Therefore, we screened their target market – Germany and compiled a highly-targeted list of 1000 marketing decision-makers in various SMEs (E-commerce, digital marketing agencies, Enterprise companies).
To sum up, we gathered 1.000 prospects – (delivered in 5 batches of 200 each).