We built a lead database for ARNO, an organisation for social innovation in Skopje, North Macedonia.

ARNO takes its name from the Macedonian word for good, and the line the organisation uses about itself is that they do good. The work runs across four programmes: youth, sustainable development, social innovation and philanthropy.

ARNO runs the Green Ideas competition for business ideas that answer an environmental or social problem, the Regional Incubator for Social Entrepreneurs for young people across the Western Balkans, and the STRET Teacher Toolkit, a set of classroom materials on social entrepreneurship and philanthropy.

A non-profit needs a different list from a commercial campaign. The value is not a buyer with a budget, it is the right organisation and the person inside it who decides on partnerships, funding and taking part in a programme. That is what we researched and compiled for them.

The work ran from May to December 2022.

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