Lead Generation For A Swiss Managed IT Services Provider

Lead Generation For A Swiss Managed IT Services Provider

Our team ran the SDR desk for a Swiss managed IT services provider.

Unimission is in Rümlang, outside Zurich. It provides managed IT, security and cloud services, including its own Swiss cloud platform, uNimbus. Its operating model reads “Operate. Secure. Monitor. Recover. Improve”, and security is built into daily operations instead of being run as a separate project.

The customers are mid-sized companies that want control and responsibility rather than a hyperscaler’s standard package. Unimission’s own line is “not more tools, but more responsibility”: clear ownership, escalation paths and continuous monitoring in place of reactive support.

The campaign was built across the DACH region and out into the rest of Europe and the United States, and worked a base of around five thousand contacts. The industries were banking, insurance, manufacturing, construction, healthcare, biotech and medtech, logistics, energy and government. Segments were ranked by regulatory pressure: energy and utilities first, on critical infrastructure rules, then construction and real estate management, on personal data under Swiss data protection law.

One segment was defined by something other than industry: companies for which ESG or CSR is part of their reporting or their brand. It is a buying signal, and it cuts across sectors.

The work ran from September 2025 to August 2026. Alongside the outreach our team delivered the ICP research, successive outreach strategies and a go-to-market strategy for 2026.

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Client name

Kurt

Location

Switzerland (Rumlang)

Year

2025
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