Lead generation and E-mail marketing

  • Lead generation and E-mail marketing

Lead generation and E-mail marketing

November, 2016

The client needed lead generation and e-mail marketing. The client looked for a partner to reach out to public companies and identify that they are looking for capital/funding. We did this via e-mails/cold calling.

The process and results

The shortlisted companies were public companies. Specifically, companies with a minimum market cap of 100M USD, and a minimum average weekly dollar volume of 1M USD. Within these companies, the desired positions were CFO, CEO, COO, and Chairman.

Next, once we identified a company with successful approach, we passed on the warm lead to the client’s sales team. Accordingly, the target was public companies looking for funding in Hong Kong.

SEE SAMPLE
Client
Qilin
Country
USA, Florida