Our team delivered the ICP research for Aegis, an AI security product.

Aegis is a secure ChatGPT environment for employees. Staff get to use the model, and the sensitive company data does not leave with the prompt.

The research defined the industries worth approaching and pointed the campaign at technology decision-makers: CIOs, CTOs, CISOs, VPs of security and heads of IT, alongside CEOs, at companies of 50 to 500 staff. Software development was the first segment. The campaign was to run in the USA, where the Sales Navigator filters return more than 16 million companies.

The research was delivered in April and May 2024.

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