We wrote a series of blog articles for a go-to-market platform in London.

OneShot.ai pairs AI agents with human operators to book meetings with a client’s ideal customer profile. It tracks signals such as job changes, funding rounds, tech-stack shifts and hiring patterns across more than thirty-five data sources, to find the part of a market that is ready to talk.

The company puts pre-vetted sales development reps in the UK and the US on the calls, and sells the meetings themselves rather than a tool the client has to run.

Our content team produced six articles on B2B prospecting and LinkedIn selling: how sales reps use Sales Navigator to research, identify and reach the right prospects, when LinkedIn beats cold email on deliverability and GDPR risk, and where personalized social conversation now sits in the sales process.

It is the subject we work in every day, which is why the writing did not need research.

The articles were written in September and October 2021.

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