Interview Overview

18 Jan 2021

If the company successfully helps its market, profitability is just a result of a job well done.
Words he works by, Dancho believes that profitability is a result, a consequence of exceptional service to your market.

In order to lead a company from Good to Great, Dancho suggests paying attention to five crucial things:

1. Trust brings long term relationships;
2. Value over profitability;
3. Risk brings profit;
4. Take care of yourself and your employees and
5. Re-evaluate your company at least twice a year.

Clients can sense your love for money from miles away. And that’s one of the reasons they run away from businesses that are after their money and not actually helping them.

Publisher