Posts filed under: Market Research

The series “How to Conduct a Market Research for Your SME” is intended to help you understand the importance of market research as a process and what steps you need to undertake to conduct a successful market research process for...
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The series “How to Conduct a Market Research for Your SME” is intended to help you understand the importance of market research as a process. Moreover, it will provide you with the steps you need to undertake to conduct a...
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Knowing your competitors in business and what products they offer, is what helps your business stand out. Knowing your competitors is information that every serious business seeks. This information is helpful because your startup can set its product pricing better...
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One thing is sure in business — no company operates alone in the market. That’s the case with your company too. By the same token, your business has to interact with consumers if you want to achieve success in the...
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Your market research process is vital if you want to establish your customers’ wants and needs. Successful businesses always want to know how their customers behave in accordance with the marketing efforts that they put in. Additionally, as a successful...
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No business operates alone in a market. Operating alone means that you’re some kind of anomaly and that you invent a new market, which is equal to a miracle. The market is the market, and the market alone will decide...
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You must be wondering by now how top-notch entrepreneurs like Gary Vaynerchuck, Travis Calanick or Mark Zuckerberg solve market problems in the blink of an eye. They’re just humans like yourself, right? That is true, but these guys and every...
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The triumph of a product or a service that you plan to launch depends exclusively on how well it fits in the market and market needs. Will your target audience accept the product or not? This is the question that...
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The size of your business is irrelevant when it comes to market research. Market research is indispensable for growing a business. Market research will reduce risks in your business, and it will also make your SME more competitive. Basically, it’s...
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Market research is a process of gathering and assembling data on goods and services. This data is collected to help you decide if your product or service is able to fulfill your target customer’s needs. Market research helps you recognize...
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